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Multimedia Jobs and information

This section provides information about multimedia jobs including their functions and qualifications required.

What is Multimedia

Multimedia is a combination of elements such as music, lighting, computer-generated graphics, and video used for purposes of entertainment, presentation, advertising, or public relations.

What do Multimedia professionals do

Working in a highly dynamic, high-tech environment, multimedia professionals use a variety of skills to produce multimedia design, animation, and programming applications. They use creative ability, computer skills, and artistic talent in the production of innovative presentations. Tools such as graphics, video, and audio technologies are relied upon to create attention grabbing visual effects.

What qualifications do Multimedia Professionals need

Education includes an strong combination of art courses and computer training. Job requirements range from an associate’s degree in video production, multimedia production, or animation—to a bachelor's degree in a visual arts related discipline. Since computers are used in the visual arts, knowledge of computer graphics is an important component of multimedia work. Other traits needed are:

  • Creativity
  • A pioneering personality
  • Flexibility
  • Mathematical and analytical skill
  • Strong verbal and written communications skills
  • The ability to work well with others
  • A flair for innovative design
  • Artistic talent
  • What types of tasks are involved in Multimedia

    The tasks involved in multimedia jobs vary according to the position held. For example, a web design engineer might work with HTML, graphics creation, and multimedia development. A multimedia events planner would do strategic planning, create marketing materials, and execute multimedia events. General tasks for most positions include the following:

  • Analyzing customer’s needs
  • Identifying project requirements and limitations
  • Creating prototypes and storyboards for client presentation
  • Producing or utilizing graphics, audio, and video
  • Time management
  • Use computer software such as Macromedia Flash, Microsoft Producer, Dreamweaver, Adobe Acrobat, and Photoshop to accomplish project goals
  • Identify and research target audiences
  • Areas of specialization in Multimedia

    Multimedia as a field has many areas of specialization. Career options include a focus on producing, programming, or designing projects. The range of niche specialties is broad and includes:

  • Visual design
  • 2D and 3D animation
  • Motion graphics
  • Interactive design
  • Publishing
  • Special effects
  • Game design
  • 3D Modeling
  • Interface design
  • What types of companies employ Multimedia professionals

    The entertainment industry, video game companies, advertising firms, and computer companies hire multi-media artists and animators. Examples are Disney, Pixar, Silicon Graphics, Accolade, and Sega of America. Some multimedia professionals work as freelance consultants, promoting their services to companies without a full-time creative staff.


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